Amazon’s Big Spring Sale 2025 is live, and with it comes an exciting wave of new discounts across thousands of products in categories like electronics, home décor, fashion, kitchen, beauty, fitness, and beyond. As the first major seasonal sale of the year, it’s become a popular event for savvy shoppers looking to refresh their essentials, try new gadgets, or prep for summer. But with so many rotating offers, limited-time lightning deals, and hidden discounts, knowing how to actually find the best bargains can be tricky. That’s where this guide comes in.

Whether you’re a seasoned Amazon deal hunter or a first-time shopper, we’ll show you how to shop smarter and make the most of the Spring Sale. From setting up alerts and using the Amazon app efficiently, to leveraging browser tools and stacking extra discounts, this article will equip you with a complete strategy to score big savings during Amazon’s Spring blowout event.

Understanding the Sale: What is Amazon’s Big Spring Sale?

Amazon’s Spring Sale is a limited-time event designed to help customers save on seasonal essentials and trending products. Unlike Prime Day, this sale is open to all customers not just Prime members although Prime users do enjoy extra perks like early access and exclusive deals. The sale typically lasts for several days, with thousands of discounts going live every 4 to 6 hours.

The best part? You’ll find deals across a wide variety of categories, many of which feature discounts up to 60% off. While some deals remain static throughout the sale, many are time-sensitive, such as Lightning Deals or Deal of the Day offers, which are available only for a short period or until stock runs out.

Start with the Amazon App: Your Personal Deal Engine

The Amazon Shopping app is the most powerful tool you can use during the Spring Sale. It allows for real-time deal tracking and delivers notifications straight to your phone when prices drop on items you’re watching. Once you’ve downloaded the app and logged into your account, navigate to the “Today’s Deals” section to access upcoming offers.

From here, you can activate the “Watch this Deal” feature, which alerts you before the deal goes live. You can also manage your deals from the “Your Deals” section of the app and receive push notifications 15 minutes before any saved deal starts.

This approach is incredibly effective for grabbing high-demand items before they sell out. Since Lightning Deals often vanish in minutes, having the app notify you in real-time gives you a crucial head start. Additionally, the app offers personalized deal recommendations based on your browsing and purchase history, making it easier to find what you’re actually interested in without endless scrolling.

Explore Deal Types: Lightning, Daily, Coupons, and More

During the Spring Sale, Amazon organizes promotions into several key deal types. Understanding how each works will help you navigate the event more efficiently. Lightning Deals are some of the most coveted offers. These are limited-time, limited-stock deals that appear throughout the day.

They often come with steep discounts but are only available for a few hours or until inventory runs out. Deal of the Day, on the other hand, features top-brand or trending product discounts that last for 24 hours. These are usually more prominent and include higher-value items like electronics or appliances.

Then there are clippable coupons, which are often hidden gems. These are green-tagged digital coupons that appear on product pages and offer an additional discount on top of the listed price. Simply click “Clip Coupon” and it will be applied automatically at checkout.

Amazon also has an entire page dedicated to these discounts, which you can filter by category or percentage off. Finally, don’t forget about Amazon Warehouse and Amazon Outlet sections. These often contain open-box, refurbished, or overstocked items at deep discounts and can be goldmines for bargain hunters.

Use Price Watch Tools and Wish Lists

One of the smartest ways to prepare for the Spring Sale is to build a Wish List in advance. This allows you to keep track of items you’re interested in and monitor whether they go on sale during the event. Once the sale begins, Amazon will notify you when items in your Wish List drop in price, and you can quickly add them to your cart before they sell out.

You can also manually check price history using third-party tools like CamelCamelCamel or Keepa, which display a product’s pricing trends over time. This helps you determine if a “deal” is truly a bargain or just a minor markdown.

By combining your Wish List with deal alerts, you create a personalized shopping system that prioritizes your interests. It also helps you avoid impulse purchases by keeping your focus on what you actually need or want. For shoppers who like to be especially strategic, setting a spending limit on your cart or pre-loading gift cards can help maintain your budget during the sales frenzy.

Install Amazon Assistant for Desktop Browsing

While the mobile app is ideal for quick alerts, Amazon Assistant is the go-to tool for desktop users. This free browser extension, available for Chrome, Firefox, and Edge, allows you to track products across multiple tabs, compare pricing, and receive desktop notifications about deals. Once installed, Amazon Assistant displays a sidebar that highlights featured deals and lets you build a universal Wish List even from non-Amazon sites.

This is especially useful for users who are comparing prices between multiple retailers during the sale. If you’re browsing another website and a similar product is cheaper on Amazon, the Assistant will alert you in real time. It’s also handy for managing multiple saved deals at once without constantly switching between tabs or devices.

Don’t Forget Coupons, Cashback, and Gift Card Bonuses

Amazon often offers additional ways to stack savings beyond just the listed discount. Coupons are one of the most underrated features during sale events. They’re digital, easy to use, and often hidden unless you actively search for them. Visit the Coupons section of Amazon (amazon.com/coupons) and filter by categories or brands. Clip what you want, and the discount will be automatically applied at checkout.

Additionally, Amazon frequently runs gift card promotions during seasonal sales. For example, you might find a limited-time offer where buying a $50 Amazon gift card gets you a $10 bonus credit. You can then use that gift card to pay for your Spring Sale purchases, effectively giving you an extra discount. Combine that with cashback portals like Rakuten or Honey, and you could earn back an additional 3–5% on your total spend.

Know When to Shop: The Best Times for Deals

Timing is everything during Amazon’s Big Spring Sale. New deals are typically launched at midnight Pacific Time, and some of the best Lightning Deals appear early in the morning or mid-day. Mornings between 6:00 AM and 9:00 AM PST tend to feature high-traffic promotions, while lunchtime often sees a second wave of fresh discounts.

Prime members also receive 30-minute early access to Lightning Deals, giving them a significant edge over non-members. If you’re not already a Prime member, consider signing up for the 30-day free trial to take full advantage of early access during the event.

To maximize your success, it’s best to shop in three windows: just after midnight when new deals drop, mid-morning when engagement is highest, and early evening when Amazon tends to restock Lightning Deals and refresh Deal of the Day offerings.

Target the Right Categories for Maximum Value

While nearly every product category is discounted during the Spring Sale, some categories consistently deliver better savings than others. Home & Garden is always a spring favorite, with deals on patio furniture, gardening tools, and seasonal décor. Tech and electronics also see significant markdowns, especially on Amazon-branded devices like Echo Dots, Kindles, and Fire TVs. Beauty and personal care products, particularly multi-pack bundles, offer great value and often include extra coupons.

Fashion is another top-performing category, especially with spring clothing lines launching. Look out for seasonal basics like sandals, activewear, sunglasses, and jackets. Kitchen essentials like blenders, air fryers, and cookware frequently receive discounts up to 50%, and pet supplies also tend to be deeply discounted during spring events.

Conclusion: Be Prepared, Be Strategic, and Save Big

Amazon’s Big Spring Sale 2025 is more than just another sales event it’s an opportunity to save significantly across every major category. With the right tools and strategies, you can turn this seasonal promotion into a profitable and efficient shopping experience.

Start by setting up your app notifications, build your Wish List early, and track deals using Amazon Assistant or third-party platforms. Don’t forget to look for stackable discounts, use Prime access if available, and shop during high-impact deal hours.

Shopping smarter during Amazon’s Spring Sale doesn’t just save you money—it helps you plan better, avoid overwhelm, and enjoy your purchases more. Whether you’re shopping for home upgrades, beauty restocks, or gifts for others, this guide ensures you’ll find the right deal at the right time without the stress.